Saturday, January 22, 2011

Things behind insurance companies ad to save by switching

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Things behind insurance companies ad to save by switching


by Ed Sneineh


We are exposed repeatedly to ads on TV and newspapers from insurance companies promising to save by switching our auto insurance policies to them. It is important for the insurance consumers to understand the rationales behind these ads and how to deal with them when it comes to considering switching, if switching is worth it after all.

Do consumers actually save when you switch car insurance? In an article titled 'Save on car insurance, How to find the right policy that will pay when you need it most' of the October 2010 of the Consumer Reports magazine, only 14 percent of 4,500 ConsumerReports.org subscribers who compared premiums found that they would actually save money by switching companies. When a promise is made to give you 40 percent discount on your insurance, that promise may be meaningless if that company's original premium turned out to be $2,000 and then become discounted to $1,200 after a discount of $800; when another similarly rated company gives you similar policy for $950 without any discount. Insurance consumers needs to be concerned about the bottom line- the final premium of the policy. An insurance company that is eager to enter a particular geographical area, or to reach a certain class of operators may advertise and offer significant low prices, to raise them in six months on the anniversary of the policy.

The vast majority of insurance companies review their policies periodically, and will adjust the premiums according to the insured's credit (if credit got worse your premium would be higher), driving record, and CLUE reports (reveals comprehensive losses made against your policies). If your present company raised your premium or you feel that you were paying too much compared to other people with similar situations, then shopping and switching car insurance might really be worth it.

Insurance Companies Vs Insurance Agencies: Most advertisers are insurance companies advertising their own auto insurance plans. Insurance companies compete among each others by price and by policy benefits. Switching to a particular company may or may not save you money. To get auto insurance quotes with many individual companies may become tedious and time consuming task. Many highly rated insurance companies such as the Hartford, the Travelers, Auto Owners, Safeco, Progressive, rely on independent insurance agencies to market their insurance policies. Medium to large independent insurance agencies use automated systems to get simultaneous multiple quotes with many insurers, hence saving consumers lots of time and effort. Dealing with an independent agent surely enhances the outcomes of your shopping. An insurance company representative will give you the best of what his or her company offers while an independent agent will give you the best offering from many insurance companies.

Saving on your affordable auto insurance requires good understanding of your policy. Understanding the policy coverages and limits is very important because the premiums of different policies should be compared based on similar coverages and limits (comparing oranges to oranges). For example, if you are paying $800 every six months for your current policy that has a basic liability limits of 20/40/15, and another quote with comparable company is $810 for six months but for a higher limits of 100/300/50 on liability, then it will make sense to switch to the new company with the higher premium because there is significant betterment in your auto coverage.




About the Author:

Learn more about car insurance. Stop by Ed Sneineh's site where you can find out all about car insurance quotes and what it can do for you.

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